Who We Are
ASB City Construction L.L.C is positioned as a main contracting company supported by sister technical and contracting companies. The group combines building contracting capability, technical services, finishing resources, manpower capacity, and villa community execution experience across Dubai and Ajman.
Our Story
From Foundation to Skyline
Founded in UAE, ASB-CITY FOR CONSTRUCTION began with a simple belief: that every client deserves a contractor who treats their project as their own. Over the years, we have grown from a small team of dedicated engineers into one of Egypt's most trusted construction companies.
Today, with over 200 completed projects and a portfolio spanning residential towers, commercial complexes, luxury villas, and major infrastructure works, we continue to build on that founding promise — delivering quality, on time, every time.
What Drives Us
Our Core Values
Quality First
We never compromise on materials, workmanship, or standards. Every project we deliver reflects our commitment to excellence.
Integrity & Transparency
We build trust through honest communication, clear contracts, and full accountability at every stage of the project.
On-Time Delivery
We respect your time. Our project management systems ensure milestones are met and handovers happen as promised.
Client Partnership
We treat every client as a long-term partner, not a one-time transaction. Your success is our success.
Innovation
We continuously adopt modern construction techniques, materials, and technologies to deliver better results.
Safety
The safety of our workers and clients is non-negotiable. We maintain strict safety protocols across all our sites.
The People Behind the Projects
Our Leadership Team
Eng. Mohamed Elsaid Mohamed Helal
CEO / Owner – ASB City Construction L.L.C
Our view is to build ASB City Construction as a reliable, disciplined and technically strong contracting company in the UAE market.
We believe that successful construction is achieved through proper planning, safe execution, direct site control, skilled manpower, strong documentation and professional handover.
ASB's mission is to deliver residential communities, villa developments, civil works, finishing works and MEP coordination with quality, accountability and respect for client timelines.
With more than 20 years of construction and project management experience, our leadership approach is based on practical decision-making, efficient resource planning and continuous coordination with clients, consultants, authorities, subcontractors and site teams.
Our objective is to create long-term trust by completing each project with commitment, transparency and measurable performance.
Leadership Keywords: Quality • Safety • Planning • Accountability • Handover
Eng. Ahmed Elmorsy Taher Elmahalawy
General Manager – ASB City Construction L.L.C
Civil Engineer with 12+ years of progressive experience in site engineering, construction management, project management and company operations.
Leads ASB's day-to-day operations, subcontractor coordination, site execution, recruitment, business development and project delivery controls.
Previous experience includes Project Manager with China Tiesiju Civil Engineering Group on DAMAC Hills 2 townhouse works and Project Engineer with CSCEC on the Sheikh Zayed Housing Program in Ajman.
Core strengths include structural drawing interpretation, shop drawings, reinforcement detailing, bar bending schedules, AutoCAD 2D, HSE compliance, team leadership and client/government liaison.
His management view is based on organized manpower deployment, fast coordination, practical supervision and strict follow-up of quality, safety and progress requirements.
Role in ASB: Company Operations • Project Delivery • Site Control • Business Development
The People Behind the Work
Our Team
A dedicated team of experienced engineers and specialists committed to delivering excellence on every project.
Project's Manager
Technical Engineer
MEP Engineer
Project engineer
Safety Engineer
Survey Engineer
Safety Engineer
Survey Engineer
Project's Manager
Technical Engineer
MEP Engineer
Why Choose Us
The ASB-CITY Difference
Proven Track Record
Over 200 successfully delivered projects across UAE , from private villas to large commercial complexes.
End-to-End Service
We handle everything from initial design and permits through construction, finishing, and final handover.
Certified Materials
We source only certified, premium-grade materials from trusted suppliers — no shortcuts, no compromises.
Dedicated Team
A full-time team of engineers, site supervisors, and project managers assigned to every project we take on.
Let's Build Something Great Together
Whether you have a project in mind or just want to learn more about what we do — our team is ready to talk.